With a background in journalism and an honours degree in English, a professor once told me that I "have a lovely cadence to [my] writing." I am known for connecting easily with clients and interviewees and I am a rigorous researcher. In a world where the written word is both prolific and ubiquitous, no topic stands alone, untouched by other writers. As such, my challenge is to contribute a new, unique voice to the plethora of voices that already exist. Whether I'm differentiating your website content, ghostwriting thought leadership articles, defining and communicating your brand, or distinguishing my own creative work from others, my writing lends an original twist to any given topic. I am notorious for my staunch perspective on grammar (long live the Oxford comma) and I am militant about copyright, plagiarism, and adequately citing sources. But more than anything, there is nothing more satisfying to me than good writing — I live to write — it's my nature, my passion, my purpose.
Site photography provided by Lorraine-Marie Fotography.
Whether writing scares the hell out of you or you just don't have the time for it, I will funnel your thoughts into cohesive, comprehensible content. Working with businesses to tell their stories meaningfully requires generous listening and the ability to take their life's work, their core values, their passions and put them into words that evoke a reaction. As a writer, I don't always nail it on the first try. Imagining myself into your mind requires intimacy, openness, and thoughtful inquiry. This work takes collaboration, it takes time, it takes multiple drafts, and it takes considered, thoughtful, feedback to reach perfection.
Without variety, the creative well dries up, and mechanics and style grow stagnant, becoming lacklustre and unreadable. I flex my writerly muscles by continually working with businesses in any number of fields at a given time. Each week, my workload varies from ghostwriting thought leadership articles to creating website content, from interviewing local businesses for features to composing marketing collateral, from brand messaging to corporate profiles, plus, working my own business and my creative writing. As a result, I deftly transfer my writing expertise from one project to another, juggling different forms and styles with both fervour and authority.
At eight years old, you could find me huddled in bed at night with a book, a towel shoved up against the crack in the door to hide the room's light from my parents. Even today, you can find me reading until the wee hours, loathe to abandon my literary friends to the call of sleep. Pair my endless reading with my incessant need to journal, to blog, and to write for myself every day, and I am a writer - both personally and professionally.
For me, writing is about connection. As an act of almost unbearable vulnerability, my words are meant to be felt, to bridge the divide between me and you and between you and your audience. Whatever the project, my aim is always to be undeniable, to be memorable, and to be valuable. As a writer, I help my clients communicate who they are and what they do and how they do it. But I also need to share who I am and what I have to offer with my clients, with my friends, with my family, and with the world. That's why I'm cooking up monthly letters that share meaningful content from what I'm passionate about to what I'm working on, from who I'm working with to how I can help you. Consider these letters an offer of ingredients to spice up your life.